From RSVP to Paid Client:
Speak to Sell Your Estate Planning Services

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Ali Katz

Founder & CEO of New Law Business Model & Personal Family Lawyer

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Trish Butcher

Personal Family Lawyer

Lawyers don’t waste another minute or another dollar on speaking, seminars, webinars or any kind of presentation … until you master presenting to get paying clients.
We’ve got your solutions here.
Sign up for this 90-minute class with lawyers Ali Katz and Trish Butcher, and learn:
  • How to attract high-value, ready-to-buy estate planning clients to your business with or without paid ads
  • The secret to delivering effective presentations to your community that actually result in paying clients—not just rave reviews
  • The sure fire follow-up method that not only generates immediate clients, but also clients for years to come
  • Plus, Q&A with Trish Butcher (one of 522 lawyers who have skyrocketed the growth of their law practices using these breakthrough presentation methods)
  • AND we’re GIVING you our exact presentation formula and proven slide deck so you can start closing clients right away

Mastercourse for Estate Planning Lawyersbr
(and Those Who Want to Be)

Learn how to design and deliver time-tested presentations
that net you immediate clients
who are happy to pay $4,500-$6,500 per engagement.

As seen on

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On the Mastercourse

You will learn:

  • How to deliver effective presentations to your community that actually result in paying clients—not just rave reviews

  • Exactly what to say in your presentations to your community that gets 33%+ of attendees saying yes right away + the rest hiring you when they are ready

  • How to stop marketing for your competition, and educating your community only to follow up with attendees and to find out they got their estate planning needs handled … by another lawyer

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You’ll Receive

Our Exact Presentation Formula, Proven to Work Slide Deck + Script

If you aren’t immediately converting 33% of attendees from your presentations, you’re missing the boat. You need to STOP marketing for your competition with presentations that don’t convert for you … it’s a waste of your time, energy, attention and money. Presentations are one of the BEST ways to get new clients if you know how to do it effectively. And that’s why when you enroll for this Mastercourse, we’re going to teach you the exact presentation formula that 522 lawyers are now using to engage 80%+ of the attendees they meet with at an average fee of $4500-$6500. Plus, we’re giving you our proven slide deck and script to model so you can start getting hired by paying clients right away.

Presented By

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Ali Katz

Founder & CEO of NLBM & PFL

Ali Katz (formerly Alexis Martin Neely CA Bar #: 212365) graduated first in her class from Georgetown Law in 1999, where she was also a John M. Olin Law & Economics Fellow and began to get the idea that something new was needed. She then clerked on the 11th Cir and was an associate at Munger Tolles & Olson, before leaving to start her own law firm, Martin Neely & Associates. Ali grew her law practice from scratch into a 7-figure business in just 3 years by inventing a new way of serving client families in her community. She then wrote the best-selling book on legal planning for families, Wear Clean Underwear (now in 2nd edition), and created the LIFTed Business Advisor programs to help business owners make legal and financial decisions with their eyes wide open. Ali has appeared on the Today Show, Good Morning America and radio across the US as a family, financial and legal expert. Today, Ali has trained and licensed over 500 lawyers as Personal Family Lawyer firms, who all use her unique heart-centered counseling based methodology for educating their communities and serving their clients.

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Trish Butcher

Personal Family Lawyer

Trish graduated from the University of Georgia followed by the Emory University School of Law in 2013. While studying at Emory, she interned with the Medical Association of Georgia (MAG) and later transitioned into the role of Legal Counsel. At MAG, Trish authored and helped pass several key pieces of legislation protecting the medical community. She worked closely with the Composite Medical Board, Dental Board, and Pharmacy Board and assisted physicians with employment contracts, hospital bylaw reviews, and medical administrative concerns. She also drafted resources to help guide members through retirement, health insurance appeals, and PPACA. After MAG, Trish transitioned to private practice and assisted healthcare professionals with a wide variety of legal matters while working with Hamil Little PC.

After advanced training with the New Law Business Model, Trish became a Personal Family Lawyer with specific expertise in family business matters in order to become the trusted advisor for her clients to look to for a lifetime of guidance, protection, and love.

What Our Members Are Saying

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From RSVP to Paid Client: 
Speak to Sell Your Estate Planning Services

Mastercourse for Estate Planning Lawyers
(and Those Who Want to Be)
Deliver powerful presentations to your community that get 33%+ of attendees saying yes right away + the rest hiring you when they are ready